- Executive Summary
- Genera analysis of Residential duplexes
- Description of RD (briefly just one or two sentences)
- Description of Regional area – statistical data and references (where is the information coming from?)
- Goals – What are we building? Why?
- Constraints – What sort of constraints can we face? Funding? Time? Legal? Other?
- Environment business drivers
- Macro environment;
- Economic factors, naturally/physical forces, technological factors, demographic forces, social and culture forces, as well as other kinds of effects.
- They are the drivers that affect the business/project indirectly
- However, they are significant and important – Why? Provide statistical data and resources
- Micro environment;
- Environment factors involve the suppliers, the resellers, the customers, the competition and the general public
- They are factors that might affect the project directly – Why? Provide statistical data and resources
- RD marketplace and market strategy analysis
- Who are our clients? Why are we realizing the project?
- Who will be our tenants?
- Any risks for particular target group of customers?
- What is our strategy? Any marketing? How to approach the customers?
- Timetable:
- Financial analysis
- Findings (conclusion) and recommendations
- Appendixes:
- Apendix 1 – Project Feasibility Study
- Apendix 2 – Timetable