Description
You will be expected to prepare a research proposal on a chosen topic and to submit in a written format using accepted structures. Within the proposal you will:
Choose a relevant research subject
The choice of a relevant research topic; developing a research topic and setting the research question and research objectives.
Reviewing current knowledge
To include a brief literature review which defines the shape and limits of current knowledge; demonstrating any gaps in the literature and how that literature has shaped your research question and objectives, whilst managing bibliographic records.
Designing a research strategy
Defining research questions and building hypotheses; exploring different methodologies; their roles and limitations; the nature of knowledge and methods in management research: epistemological and ontological issues; the role of the researcher and the importance of research ethics; and including relevant timelines.
Research methods
Approaches to primary research and techniques of data collection; qualitative and quantitative research methods; triangulation; and general guidelines for empirical research.
Word Limit: The assessment should be limited to 3,000 words (+/- 10%). If the word count is more than 3,300 words or less than 2,700 words you must revise the text judiciously to deliver work within the stated limits.
3. Sources
It is expected that the Reference List will contain between ten and fifteen sources. As a MINIMUM the Reference List should include two refereed academic journals and four academic books
The impact of beauty advertising on the consumer behaviour • Topic. Beauty standards imposed on woman through the media.
