Factors influencing the compensatory consumer behaviour.
Description
The introduction to a master thesis is needed in APA style. It must include the key elements of the master
Thesis specifics (problem, purpose, objectives); and comprehensive theoretical analysis, based on scientific literature. Literature used should be enclosed as well in APA formatting style with doi references.
The author should perform a comprehensive analysis of the theoretical material. Summarize various authors’ insights on the research problem, compare insights and models
provided by various scientists, and disclose personal
view.