.Identify the significance of each of the P’s explain them and link each of them to context, you also need to compare the 7P’s to the traditional 4P’s of the marketing mix and demonstrate how the marketing mix supports in achieving the overall marketing objectives

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The 7P’s marketing mix for British Airways.Identify the significance of each of the P’s explain them and link each of them to context, you also need to compare the 7P’s to the traditional 4P’s of the marketing mix and demonstrate how the marketing mix supports in achieving the overall marketing objectives