1.Analyse the impact and influence which the macros environment has on an organisa;on and its business strategies
2.Assess an organisa;on’s internal environment and capabili;es
3.Evaluate and apply the outcomes of an analysis using Porter’s Five Forces model to a given market sector.
4.Apply models, theories and concepts to assist with the understanding and interpreta;on of strategic direc;ons available to an organisa;on.