Publix Case Study Individual Assignment 9.1
A new and powerful force that Murphy thought capable of causing significant and lasting industry effects was the COVID-19 pandemic sweeping the country. Cost control remained a major key to success, and private brands had emerged as a practical means of keeping costs low. Murphy was concerned that the rapid change in the supermarket industry was of sufficient magnitude to cause a major disruption in Publix’s positive trajectory if the company did not accurately identify the driving forces in the industry, and forecast and stay ahead of the industry’s path.
Using your critical thinking skills, and a recent SEC Form 10K, analyze the case study and prepare a paper discussing the following topical areas:
-Identify and discuss Publix competitors and their competitive strength.
-Identify and discuss the driving forces in the grocery industry.
-Using a recent SEC Form 10K, discuss the company’s financial performance and earnings.
-Identify and discuss Publix’s strategy for growth and expansion going into 2022.
