Subject: Marketing
Topic: Entrepreneurship: Creating a Business Opportunity
An investor has offered you 1 million dollars to set up your own business venture. In order to secure the 1 million dollars for your business, you are asked to submit a business feasibility report to demonstrate how the proposed venture will be developed and how financially attractive the company may become, with a view to convincing the investor to invest in the company.
Each student has to write a business feasibility report (not a marketing report) on a new business idea capable of supporting the creation of a new growth venture.
The business feasibility report will analyse the business and decide whether the proposed business idea would be feasible