TASK: For this paper you will need to carefully examine an argument and assess the effectiveness of its use of ethos and pathos.
APPROACH: An effective argumentative essay has a clear point. However, it will also seek to establish grounds for credibility and to appeal to the emotions and values of the audience. To evaluate the effectiveness of an argument of your choice*, you will need to have a clear introduction, containing the following: 1) the author’s name, their credentials, and the title of the article 2) the author’s main point, implicit or explicit 3) a brief 3 sentence summary of their supporting points and 4) your own thesis statement (which is an evaluation of the effectiveness of the author’s ethos and pathos).
To organize the body of your essay, you will have to:
1) Evaluate the ethos of the argument (is the author knowledgeable about the issue? Are they fair? Do they build a bridge to their audience? Do they demonstrate professionalism? How? Why? Why not?). It may take multiple paragraphs to discuss ethos and
2) analyze the pathos of the essay (for example, do they resort to the use of concrete language? Use specific examples and illustrations? Use narratives? Use appropriate analogies, words and metaphors? Why? Why not? For what purpose?) For a good discussion of ethos and pathos, please refer to the reading discuss in class, titled “Moving your Audience: Ethos, Pathos and Kairos.”
