ASSIGNMENT
Assignment: Read the case in the midterm assignment folder “The Messy Business of Reinventing Happiness.” Your answer should be based on the case elements. If there are things the article doesn’t cover that are needed for your answer you are able to make assumptions of the nature of the work at Disney. Just make clear in your answer you are making such assumptions and what they are. Your document should clearly number each of three questions with the answer under that number.
Question 1: After reading the case, do you feel the Walt Disney Company did a good job in preparing the workforce for the change? Use class concept on resistance to change in your assessment. What types of resistance to change do you think we will see in this situation? If Disney could do this process over what you would you suggest they do in order to better manage change and get employee buy in and appropriate digital mindsets for the change?
Question 2: How might the addition of magic bands functionally change the jobs of workers at the Disney World theme park? What data might you suggest collecting in order to better understand how the change might impact theme park workers jobs? For the job changes, how might you consider humanistic HR elements in the process?
Question 3: While the case description focused on the addition of magic bands for customers and how it directly impacts worker’s jobs, the change may also require or be helped by Digital HR changes as well. Considering the type of interventions we have discussed in this class, what digital HR interventions would help support the change to magic bands? To sustain its success over time? Discuss at least two digital HR interventions that might help the strategic initiative of Magic Bands. Tie those interventions to this particular situation. You may assume the Walt Disney Company is not currently using the interventions you suggest.
