Media relations

Perform a brief SWOT analysis on the company below as well as

• Identify the brand’s primary target audience. In bullet points briefly describe this audience in demographic, economic and psychographic terms.

• Craft three (3) one (1) sentence messages the Company may wish to communicate to this audience.

• List two (2) media relations tactics that may amplify these messages to this specific target audience.

(<150 Words combined total for #s 1-3 – SWOT is separate and does not affect word count)

MadHappy: https://www.madhappy.com