You are working as an investment consultant and have been given the following brief by potential investors:
We are interested in investing in a company in the tourism and hospitality sector. Please prepare a report on a company of your choice from this sector. The company must be one in which I can buy publicly listed shares. I have four main questions:
•What is the background to this company?
•Is the strategic direction of the company sound, now and for the future?
•Will the financial performance of the company give the investor a good return?
•Does the company behave responsibly in terms of its business practice?
The company I chose to do is easyJet plc.
Report format and has to be in third person