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“Price competition is important, but so too are non-price strategies, such as, advertising, investment in R&D, innovation, mergers and takeovers, and reputation building.” Discuss, commenting on the relative importance of price and non-price strategies.

Posted on May 6, 2021 by Shady

Description

“Price competition is important, but so too are non-price strategies, such as, advertising, investment in R&D, innovation, mergers and takeovers, and reputation building.”

Discuss, commenting on the relative importance of price and non-price strategies.

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