Sustainability Concern
1: Select and describe a sustainability concern (that is, what is?)
2: Reflect on your experience here at QU (e.g., in your prior classes) and elsewhere and describe
why the concern you selected is (or should be) important to (a) you, (b) society, and (c)
corporations from a moral (e.g., you can reference a moral theory), social, and/or economic
perspective (select at least two of these).
3: Select and briefly describe a corporation that you believe can (and should address) this
concern; this can be, but need not be, a corporation that you work for.
4: Discuss how the corporation that you selected can benefit from responding to this concern – or,
if it can’t benefit, why this is acceptable (given that corporations need profits to compete and
survive in the long-term).
5: Discuss how (a) society and/or (b) the environment can benefit from the corporation
responding to this concern.
6: Identify and describe the stakeholders that the corporation that you selected will need to
consider and engage in developing a strategy to respond to this concern. Why are these
important?
7: Propose a concise strategic plan (you can use tables, lists, bullets, etc.) to address this concern
in the corporation that you selected; in this plan, take the role of a sustainability consultant and
offer a recommendation for how executives in the corporation should, e.g., “champion”
sustainable development in the corporation, lead the transformation, and connect the
sustainability strategy to the broader strategy of the corporation.
See the figure on p. 3 of the Kotter paper (that discusses “leading change” file is attached) in Module 7
for clear insights into the steps that you could consider in this process. In fact, the easiest
way to complete this part of the paper is to just list the eight steps and then describe
what you recommend for each of these
