USP? Consumer value? Innovative/sustainable idea?Competitive advantage?Discuss
→USP? Consumer value? Innovative/sustainable idea? • →Competitive advantage? • →Relevant story? Realistic story? Right information? • →All relevant aspects of a BP included? • →Line of argument? Consistency? Correctness? Clear analysis? • →Style? Logo? Typos? • →References? • →Appendix useful and connected to the main body of text? • →Use your knowledge and your experience […]