Who is your target market? How are consumer opinions changing regarding your product or service? Is the population demographic growing or slowing down and if so, how is it affecting your business? Have you documented changes in how and when your customers purchase your products?Discuss
For this discussion forum, discuss why environmental scanning is important. Then, select one question from each of the four external environment factors below. (In other words, you will only be answering four questions rather than all twelve, one question from Political, one question from Economic, one question from Social, and one question from Technological factors). […]