To what extent do micro influencing and word of mouth drive consumer advocacy in fashion luxury houses?How is influencer marketing affecting our purchasing decisions in the fashion luxury industry?
The idea is to have a 40 document research paper that answers a research question related to the topic of influencer marketing. some possibilities: – To what extent do micro influencing and word of mouth drive consumer advocacy in fashion luxury houses? – How is influencer marketing affecting our purchasing decisions in the fashion luxury […]