Describe in detail the content pillars (products, events, customers stories, promotions, contests, live video etc.), content types (short video, long video, GIFs, images, infographics), as well as creative guidelines (preferred colours, fonts, logos). Include examples where possible.
Instructions Please create a hypothetical brand for your playbook. After you have conceptualized a brand, you will create a social media playbook using powerpoint. The playbook should include the following sections: Brand Identity: In this section you should discuss topics including personas, brand voice, and tone. Best Practices: In this section you must identify how […]