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In what other ways could Joe Coulom be has changed his convenience stores to be able to survive when 7-eleven entered the market?

Most important, trader Joe’s keeps a close eye on its target customer base. Before opening a store, it carefully monitors demographics in a market by salary, education, and even such indicators as subscriptions to gourmet food and health magazines. Communities and consumers aggressively lobby the chain to open stores in their areas. a trader Joe […]

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