Evaluate which segments of the Singapore population you should be targeting so as to maximise LSH’s revenue.
1a) Evaluate which segments of the Singapore population you should be targeting so as to maximise LSH’s revenue. You may choose up to a maximum of two segments so that you can narrow your scope for this assignment. Briefly justify why you have targeted at these two segments to maximise LSH’s revenue. (10 marks) 1b) […]