Evaluate alternative growth models and communication strategies.Apply the Business Model Canvas as a tool for strategic business planning and analysis in a live ‘real-world’ business case.
The assessment is designed to enable you to develop critical skills and knowledge related to innovation and entrepreneurship allied with marketing strategy for new market creation and growth, based on analysing published sources and reflecting on your participation in ‘real world’ problem-solving. In this assignment you are expected to apply theory learnt in the classroom […]