Samsung, Firefox, Intel, BMW or any professional sports team.
2. Develop a one page executive summary with the following elements (6 points):
a. Short description of the current state of the company/brand/product/servicei. What is going well and what needs to changeb. Description of the goal of the advertisement.
i. How does the ad achieve its goal, support with theories/class content (use at least two topics/theories in your ad design, such as emotion or attitudes)
c. Target market(s)i. Justify the significance of your selected target market(s), why would they find the ad appealing.