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How does a diversification strategy benefit a company competing in a domestic vs. global market? What, if any, differences exist between the two?

Discussion: Strategies for Domestic and Global Competition.

In this Discussion, you will use the company (Best Buy) and examine which strategies you would recommend for how it can effectively reach a domestic and global market.

Write an analysis of the strategic approaches that businesses can take for domestic and global competition. In your analysis, include the following:

  • Briefly describe your selected company, including its industry; whether it offers products, services, or both; the size of the company; and where it is located or where it operates (if multiple locations).
  • For your selected company, which approaches do you think are most effective for reaching a domestic market? What about for a global market? Why do those differences exist?
  • How does a diversification strategy benefit a company competing in a domestic vs. global market? What, if any, differences exist between the two?
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