DEVELOPMENT OF ARGUMENT (25%)
● Does the text develop the main ideas of the argument logically and coherently?
● Does it show evidence of critical analysis and debate?
● Does it suggest diversity of opinion (comparative or counter-arguments written by other
authors, e.g. a balanced and objective viewpoint)?
RESEARCH (25%)
● Does it contain topical and relevant research material?
● Does it illustrate depth and diversity in researching techniques?
● Does it cite 10 different key authors (from different sources) and include borrowed quotes that
are relevant within the context of the argument?
LITERACY (15%)
● Does it indicate an acceptable tertiary level in the use of grammar, syntax and language
skills?
● Is it cogent, concise and clear?
PERTINENCE OF VISUAL SUPPORT (20%)
● Do the visuals complement and support the argument presented?
● Have you provided a visual analysis of several works?
REFERENCING (15%)
● Are the quotes properly documented using the author/date method (Harvard), ie in-text
references?
● Have page numbers been included in the majority of references cited?
● Is the bibliography or list of references correctly listed?
