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To what extent does this mean that financial ratio analysis is no longer important to a business?More businesses are now using broad measures of overall business performance, such as Kaplan & Norton’s Balanced Scorecard and Elkington’s Triple Bottom Line, rather than focusing solely on financial ratio analysis..

More businesses are now using broad measures of overall business performance, such as Kaplan & Norton’s Balanced Scorecard and Elkington’s Triple Bottom Line, rather than focusing solely on financial ratio analysis. To what extent does this mean that financial ratio analysis is no longer important to a business? [25 marks]

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