1. Situation/Risk Analyses: In this section, analyze the risk for the particular disaster. Consider the geographical location of the company, physical and/or intellectual assets, recent history, etc. Your survey might take the form of a SWOT analysis, reviewing the company’s strengths and weaknesses, as well as the opportunities and threats it faces. You will need to anticipate and plan for crises based on actual or perceived threats. [10 points for each Part (A-C), 30 points total]
2. Immediate Response Plans: In this section, plan the immediate response to the threat. Designate and name your crisis team members by specialties within the company and outline their responsibilities. [10 points for each Part (A-C), 30 points total]
3. Communication Plans: Establish communication protocols by identifying and creating a plan for communicating with internal and external audiences. Name media spokespersons based on their positions within the company and their areas of expertise. [10 points for each Part (A-C), 30 points total]
4. Business Continuity Plans: Consider business continuity teams, recovery, vital records, and resumption as they relate to the specific threat. [10 points for each Part (A-C), 30 points total]
5. Training Plans: Plan how you would train your teams and other employees, including the media spokespersons. Detail how the training will take place, who will be responsible for it, and how often it will occur. In addition, design training drills that involve testing the contingency plan for each threat. Training drills should be both internal and external; be sure to include the necessary public agencies, when appropriate. [10 points for each Part (A-C), 30 points total]
6. Evaluation Plans: Plan how you will evaluate your efforts following a crisis in order to provide better protection and response for the next crisis. [10 points for each Part (A-C), 30 points total].
