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Identify and describe the key factors that are likely to be effective in communicating with parents.

ASSIGNMENT

As an experienced message designer, you have been asked to provide support for a meeting of the parents’ association at a school that has recently introduced many innovative technologies for students. A great deal of taxpayers’ money was used to completely renovate the school’s technology infrastructure, and then acquire and deploy many new technology-based learning materials and instructional systems. Among the new materials are a series of simulation-based game environments known popularly as the SIMs. These games are highly interactive and allow students to manipulate about a half-dozen variables in order to achieve a desired outcome such as maximizing the number of adults who vote in an election. The new learning technologies have been in the school for two years but there have been no noticeable changes in graduate rates, dropout rates, attendance, or scores on state and national tests. The parents are concerned that their investment has been wasted. You have been asked to create a brief white paper with visuals to support the school principal who will be providing a defense of the investment in educational technology.

TASK
1. Identify and describe the key factors that you would consider in framing your response to the problem situation stated above.
2. Identify and describe the key factors that are likely to be effective in communicating with parents.
3. Indicate and describe the relationships among all of the key factors that have been identified.
4. Indicate what kinds of visual support should be considered in order to make the best argument in this problematic situation.
5. Create an annotated concept map that reflects the things indicated in response to previous four tasks

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