Strategic and Competitive Analysis Start Assignment
What are our strengths? In other words, what are our core competencies and/or any points of differentiation?
What are our weaknesses? In other words, what are our internal limitations and/or anything that puts us at a disadvantage?
OPPORTUNITIES/THREATS:
What are our opportunities? What factors in the external environment we can capitalize on? What are the characteristics of our customers? What are customers’ values? What is the customer’s price sensitivity? How do our current customers identify and rank providers of what they want? What kind of future customer groups will we be able to serve? What kind of beneficial partnerships, alliances, or acquisitions can we pursue?
What threats do we face? Threat of competition? Threat of substitutes? Threat of changing
trends, customer attitudes, or behavior? Threat of adverse regulation? Other?
