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Discuss on Five forces and how that shape supermarket competition

PESTEL (461) Discuss what is PESTEL and how it helps to analysis the macro environment of a company. The use of PESTEL framework to identify the environment which Sheng Siong operates. Five Forces Discuss on Five forces and how that shape supermarket competition Discuss on the opportunities and threat of supermarket industry Business Model Discuss […]

Critically evaluate the role and activities of the marketing department within your own organisation or an organisation you are familiar with.

There are two assignments required. 1st Assignment – critically evaluate the role and activities of the marketing department within your own organisation or an organisation you are familiar with. This assessment should be produced in report format and be 3000 words. 1 reference per 100 words required. (details are in the attached instruction) 2nd Assignment […]

Describe at minimum five principles from the associated chapter (chapter covered for the week) that can be applied to the case.

Description Keep in mind this professor watches the format closely so the APA format and citations have to be perfect. I have included a direct link to the textbook (CHAPTER 8) is the chapter that needs to be referenced per the instructions below. Thank you Case study 6 pg 190 Mid East Metals Please read […]

The impacts of influencer marketing on the way consumers perceive brands…Discuss

Topic : The impacts of influencer marketing on the way consumers perceive brands… • Some concepts to begin with (you can use other relevant concepts if you wish so): Brand Personality, Brand Respect, Influencer Credibility, Online Brand Engagement, Brand Equity, etc.

Analyze the commercial using the communications model. Who are the sender and receiver of the commercial? Why are marketers at McDonald’s concerned about the encoding and decoding of the commercial?

Watch the video “The Communications Process and IMC.” Visit YouTube and find and watch a TV commercial for McDonald’s. Post the link to the commercial in your discussion. Analyze the commercial using the communications model. Who are the sender and receiver of the commercial? Why are marketers at McDonald’s concerned about the encoding and decoding […]

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