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In a paper of 5-7 pages , develop the plan. Follow the outline you prepared in Week 5. The plan must either feature a strategic plan based on Porter’s Five Forces Model or a Differentiation Strategy Plan. Develop a digital strategy for a business within the industry of your choice.
Select a Company Before you begin building your foundation for a digital strategy, as a team, you need to select a company. The company that you select can be fictitious, associated with a teammate(s), or a company that you all particularly like. Once you have selected your company, identify the industry that it is a […]
Determine any strategic partnerships the company could develop that would help promote both companies. Construct a strategy for managing the company’s top-selling product or service. Provide a rationale for your strategy. Review the pricing strategy for the company’s top three products or services. Develop a new pricing strategy for one of these products or services. […]
