What steps are you going to take to promote CSR initiatives? For example: what community programs, nonprofits, or environmental projects will the new product or service support?
Carl Kaysen, an American academic known for coining the phrase “the soulful corporation” to define new, more responsible large companies, believed said companies’ goal was no longer ROI. He proposed that these modern companies identify and target the much larger goal of being responsible not only to stockholders but to all. I With this in […]