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How does Groupon create value and for whom is this value created? Could a less sales-intensive approach like Groupon stores be the next phase of product growth?Discuss

How does Groupon create value and for whom is this value created? Could a less sales-intensive approach like Groupon stores be the next phase of product growth? Which competitive model should Groupon worry most about? Why? If you managed a project in Groupon’s environment, how would you ensure your project is aligned with Groupon’s overall […]

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