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1. What are the five steps in creating a marketing plan? 2. What tool helps a marketer conduct a situation analysis? 3. What is STP? 4. What do the four quadrants of the portfolio analysis represent?
Business Plan for new idea, product or service You are keen to take this idea forward into a startup business. For this product or service, write a business plan to set up the business in the future. The product or service must be innovative (a new product or an improvement to an existing product) and […]
Market Strategy Description Conduct a Segmenting and Targeting of the US Market and Product Positioning (STP) & Developing a Market Strategy For client LG energy solutions. More information and background are attached.
A) Critically evaluate the company’s strategies for: Sustainable competitive advantage Segmentation, Targeting and Positioning (STP), and Branding B) Identify and critically assess two opportunities for growth within the organisation’s MACRO environments. C) Make clear links to the marketing theory that underpin your work D) Write a logical, well-presented, and accurately referenced piece of work
