Knowledge and Understanding
Discuss the strategic dilemmas that confront organisations in the current international business environment.
Discuss how competitive advantage arises, and the roles of innovation and social responsibility in fostering and maintaining it.
Intellectual Skills
Evaluate international business models and strategies, drawing conclusions as to their viability in the context of a firm’s business environment.
Practical Skills
Make sense of complex and ambiguous situations.
Participate effectively in strategic conversations with fellow managers, including those relating to strategy development.
