Amazon so successful in business market
Read article about E-bay(attached below) first to get the ideas about online sellers, and then
Work on the main topic “Why is amazon so successful in business market?”Explain.
Paper structure
1) Introduction
2) Company overview
3) Market opportunity overview
Marketing Mix
4) Product Strategy
5) Pricing strategy
6) Promotion & advertising plan
7) Place/distribution strategy
Competitive Analysis
8) 4Ps’ comparisons with competitors
9) Strengths’ comparisons with competitors
10) Weaknesses’ comparison with competitors
