Read Article attached & answer 3 following questions. Put your answer/argument below each question (Please only consider case facts in your analysis)
Philips-Matsushita:
1. Compare and contrast the strategies that enabled Philips and Matsushita to become market leaders.
2. What strategic transformations were Philips and Matsushita trying to accomplish? Why?
3. Why was changing strategy so difficult for the two companies?
