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Critically and effectively assess the value of theories, concepts and models to the practices of the service sector and how they manage service quality

Critically evaluate how research based on the gap model of service quality has evolved over time , and how it is useful in in understanding customer relationships with organisations. Illustrate your answer with real life examples (100 marks) As a guide you should: Review the academic literature on the gap model of service quality (30 […]

Select a company of your interests outline how it can benefit the company by using various types of social media through big data.

Discussion 2 Question 1 Research is usually carried in varied in specific areas of study aimed at enlightening people about discoveries or understanding.  On the other hand, a literature review is a significant component of research that supports the arguments in the research by refer to what other authors have researched and documented regarding the […]

What are the barriers for your idea to gain a foothold? What are the barriers to entry for additional competitors/solutions?

For this course project, small class group came up with an entrepreneurial and innovation product idea. This product idea is baby diapers with built in pH (and perhaps electrolyte) indicator strips to advise parents/caregivers of potential health and nutritional issues with their baby. My assignment is to address competition in the following areas: I. Who […]

How would your suggestion be different for the two companies brand managers about making decisions on price, advertising, and distribution channels?

Written Assignment – Unit 4 For this assignment, choose from any two categories products that are at different product life cycles stages. Identify the product life cycle stages for your chosen products and provide explanations for why you believe they are at these stages. Then, provide answers to these two questions: Examine the product life […]

Research Proposal-Apply information technology to data analysis and the presentation of research findings.

ASSESSMENT 1 – Research Proposal Equivalent to 1600 words A research proposal document explains the intent and purpose of a research proposal while describing the techniques and methods of conducting research. It usually requires an executive summary, background context, problem definition, methodology, secondary data analysis, timeline, budget and appendices. PLEASE NOTE: BUDGET IS NO LONGER […]

Explain how you would expect the Federal Reserve’s monetary policy to change in the next six months, based on the financial market today.

Changes in the Federal Reserve’s monetary policy have been directly affecting the U.S. economy that includes the financial institutions and markets. For this Final Paper, select one large U.S. financial institution/intermediary (e.g., a commercial bank, an investment bank/company, an insurance company, or any other financial institution) to evaluate how changes in the Federal Reserve’s monetary […]

Use this publication to select a current (within the past 6 weeks) news story or series of related articles of interest

To assess your ability to analyze current events in marketing. Select a print, broadcast, or online source of global, national, or local news. Use this publication to select a current (within the past 6 weeks) news story or series of related articles of interest to you use this article(Omantel showcases state-of-the-art ICT solutions and technologies). […]

State your variables and hypotheses: Describe in detail what data analysis techniques would be appropriate to apply to your proposed study and justify why they are appropriate.

Data Analysis Report In a short paper of between 400-500 words, include the following: State your variables and hypotheses. Describe in detail what data analysis techniques would be appropriate to apply to your proposed study and justify why they are appropriate. Be specific and include the appropriate statistical tests. Explain why these are appropriate for […]

What is the biggest strength of your firm. What is the thing (resource, capability, tool, …) that you have that is VRIO: What makes you really unique in the eyes of your core customer persona?

It is the third part of the paper..1. Internal strengths and weaknesses based on customer value proposition and VRIO analysis: Look at the slides of our second class > https://ebs.instructure.com/courses/1625/files/folder/Slides 1.1 Identify your most important customer persona – describe your customer persona in detail (demographics, background, etc/ are they young, old, urban, rural, male, female, […]

Develop well-reasoned ideas, conclusions or decisions, checking them against relevant criteria and benchmarks.

Edit my paper using the rubric. My paper does not meet performance requirements. Please fix the paper using the rubric where I didn’t meet performance requirement. Highlight all the new part that are added. Add websites to any new references. 2.5.1: Present and explain those inferences and deductions that follow logically from the evidence provided. […]

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