Is it possible to run a business today and not have an online presence? The Internet has complicated or simplified, depending on one’s perspective, marketing and public relations, but also customer service and support.
Objectives
By the end of this week, students should be able to:
- Discuss how businesses use the Internet for promotion, delivery of products/services and to enhance the customer experience.
- Summarize how the Internet has changed business.
- Explain monetization.
