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Select three tobacco companies and determine the history and current target audience/consumers.  

Read about the advertising of tobacco products in chapter 3.

Select three tobacco companies and determine the history and current target audience/consumers.

For example, Marlboro was targeted for women originally in the 1920s.  In the 1950s, the audience changed to men mostly.  The Marlboro Man came about in the mid-1950s. You may do this assignment as a PowerPoint (at least 10 slides and one paragraph) or a one page essay. Be sure to site your sources.

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