What are the 3-5 main takeaways you learned from studying the marketing strategies of this firm?
1. Website Analysis – What are the 4-P’s of the firm’s marketing strategy? Product? Place? Promotion? Price? Describe their homepage. Mission Statements (if provided). Target Clients (ex. Restauranteurs, High-End Residential, Affordable Housing, etc). Quality of photography. Project descriptions. Firm and employee profile. Specialties. Press. Social Media. Branding/Logo. How easy is the page to navigate? Is […]
