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Discuss how companies can “offer an engaging experience for its customers by leveraging social media” in relation to the given questions.

Main question: [Social Media is now considered an integral part of new marketing campaigns where companies can offer an “engaging experience” for its customers. You are required to investigate this issue by discussing how companies can “offer an engaging experience for its customers by leveraging social media” in relation to the given questions.] Task The […]

Discuss ‘Intertextuality’ can be defined as considering a relationship between any texts, be it technical, thematic or aesthetic.

Description ‘Intertextuality’ can be defined as considering a relationship between any texts, be it technical, thematic or aesthetic. This relationship leads the viewer/reader to a greater understanding of one text because of the other. Step 1: Following the viewing and analysis of Athlete A pair this documentary with the Netflix series Unorthodox (Netflix miniseries 2020). […]

Develop a social media campaign for AA, only focusing on one social media vehicle (i.e. Facebook, Instagram, LinkedIn, etc.).

Description After reading the “American Airlines Getting into the Bus Business” article, develop a social media campaign for AA, only focusing on one social media vehicle (i.e. Facebook, Instagram, LinkedIn, etc.). It is important to include why you chose that social media channel, how you will measure success, and the expected outcome. Any submission that […]

Provide your recommendation with specific tactics for either Search or Display or Video.”

“A new coffee shop named “Mocha” is opening one mile from a Starbucks. Mocha offers a popular European product that is essentially a mixture of coffee and chocolate, with the consistency of thick hot chocolate found in Spain. Mocha’s owner asks you for a Search, Display, and Video digital marketing idea. You decide to focus […]

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